“You can discover more about a person in an hour of play than in a year of conversation”..Plato

I’ve shaped my practice around creating space for people to relax, be themselves and enjoy the process.

I shoot and edit everything myself. Unlike production companies that arrive with a crew and a fixed schedule. I am relatively flexible and agile and can respond to you, not the other way around.
Your story can unfold naturally and collaboratively, without scripts or performance.

This organic, unscripted quality is something audiences recognise immediately.
It builds trust and emotional connection.
It makes you human — and it starts a real conversation with your audience.

Origin Story

My path explains who I am and what my priorities are when making a film.

I studied Humanities at University, majoring in Film Studies and Media Production. After graduating, I went to Hollywood to see how the big boys made films. I had the time of my life but after a year, I realised that I didn’t want to be part of a giant film set.

This was the analogue era and so making my own films as a novice was financially out of the question, so I decided to learn photography first. I thought, “When I master that, I’ll move on to film.”
Cue a twenty-year detour.

I set my sights on fashion photography and moved to Sydney — Australia’s biggest media market. I initially worked as an assistant some of the country’s leading fashion and portrait photographers, drawn by their technical mastery and love of beauty.
Eventually, I was shooting for Vogue, Levi’s, GQ, and Australian Style.

I’m proud of that work but as I had realised earlier in Hollywood, big productions weren’t for me.
Aesthetics alone weren’t enough. I wanted real stories.

So I became a photojournalist for The Daily Telegraph, capturing stories as they unfolded — fast, unpredictable, alive. I loved the being in the moment and the challenge developing the skills to capture it.

Another then years latter..Cue the digital revolution, my stills camera became able to shoot video…So here I am a film maker with an eye for beauty and the love of a good story!

“Matt has a calm curiosity, drawing out the heart of a story through thoughtful, natural conversation. His visual storytelling is just as intuitive, gently deepening the narrative to create work that feels honest, beautiful, and quietly powerful”

— Paul Conti-GM at Trenery

Press [links]- Matt Reed "I shoot people" The Stable.
The Blackmail “LA Gear”

Awards: Head on Portrait prize.

Exhibitions: “Ordinary things” Street photography